Automated repricing for Amazon sellers

Win more sales. Keep more profit.

Automated Amazon repricing that helps you stay competitive while protecting your margins. Set your profit limits, simulate strategies, and see the reasoning behind every pricing decision.

No Amazon account required to explore the sandbox.

KeenEdge isn't open for sign-up yet.

Why KeenEdge

Compete intelligently. Protect your margins. Understand every pricing decision.

Protect your margins

Compete for sales while keeping prices within your cost- and fee-aware profit limits.

Know why prices change

See the strategy, market conditions, and constraints behind each pricing decision.

Automate with confidence

Test strategies before enabling live repricing, with controls to pause or freeze pricing when needed.

Explainable pricing

Every price has a reason.

See how KeenEdge evaluates marketplace conditions, applies your pricing strategy, and respects your profit guardrails before recommending a price.

Repricing1,284 active SKUs · US marketplace
Running
Select a product to inspect its decision.
  1. Market conditions
    The competing offers KeenEdge saw when it made the decision.
  2. Your strategy
    The rule you chose, applied as written. No hidden scoring.
  3. Profit guardrail
    Your minimum profitable price, calculated per SKU from costs and fees.
How it works

From setup to smarter pricing.

Four steps. Nothing changes on Amazon until you turn on automated repricing.

  1. Connect your Amazon account

    Securely connect your seller account and bring your product catalog into KeenEdge.

  2. Add your costs and profit targets

    Provide product costs and configure the limits that protect your profitability.

  3. Simulate your strategy

    Preview pricing recommendations and understand their effects before enabling live changes.

  4. Turn on automated repricing

    Let KeenEdge respond to marketplace conditions within your configured boundaries.

Simulated storefront

See how KeenEdge works. Risk-free.

Explore a simulated Amazon storefront, experiment with pricing strategies, and inspect pricing decisions without connecting an Amazon account or changing real prices.

  • Uses a KeenEdge account, not Amazon credentials
  • No Amazon connection required
  • Sample catalog and marketplace conditions
  • Run pricing simulations
  • Understand pricing decisions
  • No risk to live Amazon listings
How the Sandbox WorksNo Amazon account required

The sandbox needs a KeenEdge account. KeenEdge isn't open for sign-up yet.

SandboxSample storefrontKitchen & Home · 120 SKUsSimulated marketplace
Strategy

Matches the lowest offer wherever your floor allows.

Market event: a competitor lowered BM-2PK to $13.75
  • Stainless Steel French Press, 34 ozMatched lowest offer
    Lowest $31.49Price $31.49Margin 27.1%Floor $27.19
  • Silicone Baking Mat, 2-packHeld at floor
    Lowest $13.75Price $14.87Margin 18.0%Floor $14.87
  • Bamboo Cutting Board Set, 3-pieceNo competing offer
    Lowest —Price $26.99Margin 31.3%Floor $21.64
  • Pre-Seasoned Cast Iron Skillet, 10 inMatched lowest offer
    Lowest $34.49Price $34.49Margin 32.2%Floor $27.16
Avg. est. margin 27.2%Prices below floor 0No real listings affected
Control

Automation you control.

Powerful repricing should never mean surrendering control. KeenEdge helps you understand what's happening and manage how your pricing operates.

  • Minimum and maximum limits

    Set the range each SKU can move within.

  • Profit-aware price floors

    Floors built from your costs and Amazon fees.

  • Simulation mode

    Preview changes before they reach Amazon.

  • Pause and freeze

    Stop everything, or hold a single SKU.

  • Pricing decision history

    Every decision, with the inputs behind it.

  • Repricing activity

    See what KeenEdge is doing as it happens.

How KeenEdge protects your account
Pricing controlsRunningPaused
Automated repricing
Responding to marketplace changes within your limits.
Paused. Prices stay where they are until you resume.
Price limitsFP-34-SS
Minimum · profit floor
$27.19
Maximum
$39.99
Insulated Tumbler 20 oz, Black
TM-20-BLK · frozen at $19.99 since Oct 14
Unfreeze
Recent activityFull history
  • Just nowAll SKUs repricing paused by youPaused
  • 14:32:08FP-34-SS $32.99 → $31.49Applied
  • 14:28:51BM-2PK $14.99 → $14.87Held at floor
  • 14:21:17CB-BAM-3 $26.49 → $26.99Applied
  • 13:58:40TM-20-BLK no decision madeFrozen
Pricing

Simple pricing that grows with your business.

Sandbox

$0
Sample data only

Explore KeenEdge with a sample catalog and simulated marketplace. No Amazon connection.

See the Sandbox

Growth

Additional scale and controls.

For catalogs that have outgrown Starter.

See plan details for Growth

Higher tiers

Options for more advanced sellers.

Compare limits and controls across every plan.

See plan details for higher tiers
Proposed pricing, not yet available for purchase. Annual billing: 12 months for the price of 10.Prices in USD, plus applicable taxes.Compare Plans
FAQ

Common questions.

Something else on your mind? Contact us.

You add your product costs and a minimum margin. KeenEdge combines them with Amazon referral and FBA fees to calculate a minimum profitable price for each SKU, and does not recommend a price below it.

Smarter repricing starts here.

Stay competitive, protect your profits, and take control of your Amazon pricing strategy.

KeenEdge isn't open for sign-up yet.